Senior web architect, SEO strategist and technology leader. I build cinematic, performance-obsessed products and rank them on page one — the kind of work that compounds for years.
Six years deep in production engineering — half a thousand websites, fifty organizations on page one of Google, and a stint as CTO before finishing my degree.
I treat the web as a compounding asset. Every line of code, every keyword cluster, every millisecond of TTFB — they accumulate. The portfolios I'm proudest of weren't the prettiest launches; they were the ones still ranking and converting three years later.
Currently studying Electronics & Communication Engineering at NIT Raipur (previously NIT Rourkela) while shipping production work for clients across continents. Former CTO at Nexture Services — built the engineering org from the ground up.
My interest is at the seam where systems engineering meets brand — making technical things feel inevitable, premium and alive.
Sub-second LCP. 100 Lighthouse on every shipped surface.
Schema, topical authority, GMB, and a measurable rank ladder.
Design systems, type-safe APIs, observability from day one.
From token to screen. I work with designers in the same file.
From first portfolio site at sixteen to running an engineering organization at twenty-four — every chapter pointed in the same direction.
Leading the full digital growth function for a competitive JEE coaching brand. Drove a 4× increase in GMB visibility and secured top-3 local pack positions across target cities. Applied neuromarketing principles — social proof frameworks, cognitive bias triggers, and attention-led content hierarchies — to boost inquiry-to-enrollment conversion by 60%+ within the first quarter.
Founded and led the engineering function for a fast-moving digital agency. Owned the technical roadmap, hired the team, set design and review standards, and delivered enterprise-grade SaaS, marketing platforms, and lead-gen experiences for 30+ clients.
Currently pursuing a B.Tech in ECE while running a parallel engineering practice. Active in design and developer communities on campus; focus areas in signal processing, embedded systems, and applied ML.
Designed, shipped, and ranked 500+ websites across SaaS, ecommerce, local business and creator economy. Specialist in Google My Business optimization and topical-cluster SEO — typical client lifts from page 3 → top-3 in 60–90 days.
Started building at 16 — landing pages, WordPress, then React. First ten clients taught me what no course can: shipping is the skill, everything else is preference.
Six disciplines that compound on each other. The portfolio sites rank because the engineering is fast; the engineering is fast because the design system is honest.
React, Next.js App Router, RSC, type-safe data layers, design systems.
Topical authority, internal linking, schema, programmatic SEO at scale.
Local pack domination, review velocity, geo-targeted content systems.
Sub-second LCP, edge caching, image pipelines, RUM/Vitals observability.
Full-funnel growth strategy with a neuromarketing edge — cognitive bias triggers, social proof systems, attention-led funnels that convert.
Node, edge runtimes, tRPC/GraphQL, Postgres, queues, observability.
Strategy, design, engineering and growth — held by one operator who ships. No handoffs, no diluted vision.
Cinematic marketing sites, product surfaces and interactive landing pages — engineered from the design system up.
From audit to ranked. Programmatic SEO, content systems, internal linking and schema engineered for compounding traffic.
Local pack domination for service businesses. Review systems, geo-content, and the operational rhythm to keep you there.
Full-funnel digital marketing powered by neuromarketing — crafting campaigns that speak to the subconscious, drive urgency, and convert browsers into buyers. From brand positioning to paid growth.
Type-safe, testable, scalable products. From schema to UI, with the design and engineering held in one head.
Stack reviews, hiring scaffolds, architecture decisions. For founders who need a technical co-pilot, not a vendor.
50+ organizations moved from page three to top-three. Here's the scoreboard — and the system behind it.
Campaigns engineered around cognitive biases, social proof, and urgency triggers that convert at the subconscious level.
Templated landing pages with real value — not doorways.
Review velocity, geo content, and operational rhythm.
Structured data, sitemaps, edge-rendered metadata.
Four pieces from a much longer ledger — chosen for the variety of disciplines they pull on.
A snapshot of six years of compounding work — websites shipped, organizations served, traffic moved, hours saved.
A small selection — full references available on request, including performance data and analytics dashboards.
Eight months as Chief Technology Officer — I designed the engineering org from first principles, not from a playbook.
I joined as the first technical hire and exited as CTO with a team of seven engineers, a working design system, a shipping cadence, and 30+ live client projects across three verticals. Owned hiring, architecture, code review, and client strategy.
Designed the interview loop, leveling rubric and onboarding. First five hires still there.
Set Next.js + tRPC + Postgres as the canonical stack. Type-safe end to end.
Every PR reviewed against perf budgets and accessibility checklist before merge.
Sat in pitches; translated client outcomes into engineering scope.
Tools I reach for daily — chosen for type-safety, edge performance and design fluency, not for fashion.
How a typical engagement flows — designed for clarity, weekly visible progress, and ranked outcomes on the other side.
A working session to map the business — not just the brief. We diagnose, not assume.
Information architecture, technical stack, performance budget, SEO topical map. The blueprint.
Design and engineering held in one head. Weekly demos, no dark periods, no surprises.
Launch is day one. We instrument, learn, and iterate against the rank ladder.
I take on a small number of engagements each quarter. If you're a founder, marketer, or operator with a project worth shipping well — send a note.